Marketer by trade.
Engineer by instinct.

I plan the growth strategy, then build the AI and automation that runs it — SEO systems, ad engines, CRMs, and the agents behind them.

See the Work Visit Resume
Rahul Shakya

The Story

I started hands-on — executing campaigns, managing ad budgets, and grinding through manual marketing operations.

Then the turn happened. I realized the true bottleneck for scaling growth was always manual, repetitive workflows.

So I shifted. Today, I don't just run campaigns; I build the automation and AI layer that completely removes that bottleneck for my clients.

Skills & Tools

Marketing Platforms

Precision targeting & CPA optimization
Google Ads
Google Ads
High-budget ROI scaling
Meta
Meta Ads
B2B Lead Generation
LinkedIn
LinkedIn
CRM & Inbound workflows
HubSpot
HubSpot
CMS architecture
WordPress
WordPress

AI & Automation

Vibe coding & logic modeling
Claude
Local LLM orchestration
O
Ollama
Complex workflow automation
N
n8n
Quick SaaS integrations
Zapier
Zapier
Agentic system design
L
LangChain
GPT-4 Vision & API integration
OpenAI
OpenAI

Engineering Stack

Custom backend architecture
PHP
PHP
Full-stack application development
Laravel
Laravel
Rapid UI styling
Tailwind CSS
Tailwind
Database design
MySQL
MySQL
Version control & CI/CD
GitHub
GitHub
Containerized deployment
Docker
Docker

Infrastructure & Analytics

Event tracking & conversion paths
Google Analytics
GA4
Organic visibility optimization
Google Search Console
Search Console
Keyword & competitor intelligence
Semrush
SEMrush
Backlink profiling
A
Ahrefs
DNS & Edge security
Cloudflare
Cloudflare

Experience

2023 — Present

Freelance Digital Consultant

Leading comprehensive digital transformations for SMBs, handling everything from web architecture to paid acquisition strategies.

> OUTCOME: Built proprietary CRMs & automated video pipelines that replaced costly SaaS subscriptions.
2021 — 2023

Digital Marketing Specialist

Managed multiple high-budget ad campaigns across Meta and Google, optimizing for CPA and ROAS.

> OUTCOME: Cut CPC by 40% and generated a 30% YoY increase in qualified online leads.
2019 — 2021

Frontend Developer

Built scalable, responsive user interfaces for SaaS products using modern JavaScript frameworks.

> OUTCOME: Shipped robust frontend architectures that served thousands of daily active users.

Selected Projects

API Integration

Multi-Tenant LinkedIn Publishing Engine

Designed a Two-App Strategy with unified credentials to bypass LinkedIn's strict isolation, authenticating and publishing to both personal profiles and company pages.

→ Zero user-facing complexity, fully abstracted publishing flow.
Read Case Study
Full-Stack Development

Digital Craft Edge Core Platform

Built a custom PHP architecture with bespoke routing serving a unified LMS, e-commerce storefront, and client CRM dashboard from one codebase.

→ Reduced operational overhead by unifying fragmented tools.
Read Case Study
Marketing Technology

Agentic SEO Engine

Architected programmatic page generation via Apache rewrites, a content matrix for hyper-local context, and automated XML sitemaps.

→ Deployed thousands of local landing pages with zero manual data entry.
Read Case Study

Let's Build Something Together

Ready to scale your business with data-driven marketing and custom AI automation? Let's talk.

Send an Email Book a Strategy Call